80s Candy: Big League Chew

Posted By Dan on Feb 11, 2016

When Big League Chew first hit the market in 1980 the product seemed like an odd mix of brilliance and bad idea. It’s a pretty simple concept on the surface. It’s a pouch of gum clearly designed to look like the pouches chewing tobacco comes in which were at the time very popular in Major League Baseball. The baseball tie-in was overt, with an amped up slugger appearing on the packaging (which would soon be very...