Like Totally 80s

Am I Blue? Colored Mascara

By Lori Ferraro

Because frosted blue eye shadow and electric blue eyeliner was simply not enough blue on our eyeballs back in the 80s, we also had this:



Electric blue, red and yes, even yellow and green mascaras were available for our lash-lengthening pleasures.

Blue was by far the most popular of the colored mascara colors. With my dark hair and olive complexion I thought blue mascara would really top off my look and make my eyes totally pop!

Instead it kind of made me look like I had two black…I mean screaming electric blue eyes.

Most cosmetic companies hopped on the colored mascara bandwagon – I remember my Maybelline Shine Free (remember Shine Free?!?) blue mascara that came in the lavender tube.

Obviously, there was nothing at all natural about this look – the brighter, the bolder the better…like the model on this ‘45 cover – she woke up and decided to “go-go” with blue.

If you wanted to stand out and make a statement that you could wash off at the end of the day, colored mascara was the way to go. From experience I know that it also worked really well in your hair, creating funky temporary highlights.

And like all good things of the 80s it’s made a comeback. Sephora has a lovely bright shade of blue and high-end brands like Dior and Yves Saint Laurent also have fancy blue hues available for you.

And did Maybelline ever stop making the blue mascara? I don’t think so….God bless you, Great Lash.

My peepers may have to pop on the blue mascara bandwagon once more – this time around, minus the big hair and braces.