Taking the Plunge
By Julie Anderson The NESTEA plunge, that is. The hugely successful Take the Plunge commercial campaign for Nestea began in the 70s, so our older siblings and cousins knew all about it. (Random trivia – from 1978-1980, Six Flags St. Louis’s Log Flume ride was called the Nestea Plunge!) However, we 80s kids sure loved it as well. Taking the Nestea plunge was a favorite pool and lake game when I was growing up. The commercial campaign’s...
