Wendy’s “Where’s the Beef?” Commercial

1984 had a lot to offer. The Apple Macintosh went on sale for the first time, Michael Jackson caught on fire while filming a Pepsi commercial, the Space Shuttle Discovery took off on its maiden journey, and Clara Peller first asked the question, “Where’s the beef?”

"Where's the beef?" Wendy's commerical

Wendy’s used this as their ad campaign from 1984 until 1985. The phrase caught on faster than you can say “wake me up before you go go” and is still a part of our slang today (although perhaps a little less used now than then). See Clara do her thing in the video below.

Author: Pia Sooney

Just a little obsessed with all things 80s, Pia still has her Swatch, her cassette tape collection, and her Converse Chucks. When not making friendship pins or listening to Depeche Mode, she runs a web design business.

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